Want to learn more? 800-673-1964
- Albert Einstein
From traditional direct marketing to the latest digital media, KBM Group: Health Services' proven innovators have developed a disciplined process that has provided our clients with a market-leading advantage for more than a decade.
- Peter Drucker
Building on our industry experience, KBM Group: Health Services' leaders know what questions to ask to develop an integrated, cross-channel marketing strategy for your business. Take a look at some of the areas where we can help you ask the right questions.
- Sir Arthur Conan Doyle
With a marketing strategy in place, you need to know that it's working and how you can make it better. KBM Group: Health Services' full suite of database and analytics services gives you the insight you need to adjust and maximize the return on you marketing dollars.
- David Ogilvy
At KBM Group: Health Services, we believe creativity should produce results not accolades. So, whether it's designing a website or producing direct response TV or mail, KBM Group: Health Services has a proven creative process that will help you achieve one common goal: positive results. Learn more about our creative discipline here.
- Lee Iacocca
How you deliver your marketing message is just as important as the message itself. KBM Group: Health Services produces, supports and manages a wide variety of online and offline media that will deliver your message with maximum effect for the lowest cost.
- Winston Churchill
Our process gets proven results that we look at more than "occasionally". Whether it's new prospects or retention and engagement of existing customers, we have the results you're looking for. Take a look for yourself.
Now, more than ever, it is important to understand how the ever-evolving digital landscape may impact your business. As 2012 kicks-off, taking a hard look at new digital marketing opportunities as well as reviewing what’s been working and what’s not can have a big payoff. How does your digital strategy sync with other marketing channels? What’s being measured and what’s it telling you? What indicators are best able to determine your digital marketing ROI?
January 16, 2012 - Read More
Strategy is about the futurity of today’s decisions. For health plans, healthcare reform means an uncertain future. In order to design a sustainable business roadmap, Plans need to create “manageable uncertainty”, an ability to see what your enterprise is going to be like tomorrow. This begins by asking and answering tough questions by health care marketers around brand positioning, customer segmentation, prospect acquisition, member retention and mutli-channel marketing.
Two great articles on healthcare reform readiness and what seniors really think about Medicare based on their conversations on the social media front.
December 12, 2011 - Read More
FREE White Paper: Healthcare Reform Readiness Toolkit
The future of healthcare reform is filled with uncertainty but one thing is crystal clear: the health benefits landscape will undergo massive transformation over the next 24 to 36 months. You can be ready by investing time in healthcare reform readiness.
Download the Toolkit
Read More